Bridgestone Golf is continuing to lead the charge when it comes to golf ball tech. The company’s newest offering to its golf ball line is the e12 Contact.
The breakthrough in the e12 CONTACT is the innovative new CONTACT Force dimple, which features a raised area in the center and an outer portion that slows sidespin during flight. The raised area of the new dimple allows for 38% more contact with the clubface at impact than with traditional dimples, which yields a more efficient transfer of energy and improved core activation. The result is faster ball speed and more distance with all clubs.
“Bridgestone has long been a pioneer in bringing to market unique dimple shapes, sizes and constructions in the golf industry, but up until this point that has primarily been a means of achieving optimal aerodynamic performance,” said Elliot Mellow, Golf Ball Marketing Manager for Bridgestone Golf. “In the new e12 CONTACT, dimples actually serve as a source of increased power and distance as well. They also contribute to minimizing hooks and slices, making the newest e12 a golf ball that provides performance you can actually see in terms of straight distance.”
“REACTIV was our first significant foray into increasing performance through contact science,” said Dan Murphy, President and CEO of Bridgestone Golf. “Now our engineers have determined that with the cutting-edge CONTACT Force dimple design we can transfer more energy to the core for greater distance while also optimizing aerodynamics to cut down slice and hook spin. It really is an amazing development.”
The 3-piece Bridgestone e12 CONTACT will be available at retail locations on February 26, 2021 at a suggested retail price of $29.99 per dozen. In addition to the classic white version, the e12 CONTACT will be available in Matte Green, Matte Red and Matte Yellow color options.
VIEW THE BRIDGESTONE PRESS RELEASE ABOUT THE NEW e12 CONTACT
Terry Bowen Makes Hole-In-One On Par 4
Terry Bowen of Spanish Fort, AL made a hole-in-one at Steelwood County Club on Tuesday, April 2nd. While an "ace" is quite an accomplishment for anyone under any circumstances, this one was even more extraordinary.You see, Bowen's hole-in-one came on Steelwood's 16th...
Cleveland RTX4 Wedge Review
OVERVIEW Cleveland Golf has long been one of the leaders in wedge design. You can't have a serious conversation about wedges without the Cleveland name entering into the mix. I recently tried out the entire line of Cleveland’s latest line of wedges, the...
The Story of Rock Creek
Did you know that America’s first golf course is located in Fairhope, Alabama? In 1170, Prince Madoc, the beloved illegitimate son of the King of Wales, lost an argument with his brothers over his inheritance. Embittered yet brave, he set sail, voyaging westward upon...
President George H.W. Bush, Golf Says Goodbye
Today is a national day of mourning as the 41st President of the United States, George Herbert Walker Bush, is laid to rest. Many of the 45 men who have held our nation's highest office have been golfers. None, however, had golf in his blood quite like President Bush....
Gulf State Park Golf Course to Close
Alabama Department of Conservation and Natural Resources (ALDCNR) officials have announced the closing of the Gulf State Park Golf Course. Here is text of the press release: For Immediate Release: November 15, 2018 Contact: Frances Coleman |...
“A Quick Nine” With Ryan Mello
Ryan Mello , PGA is the Director of Golf/Club Manager of the spectacular Craft Farms Golf Resort in Gulf Shores, AL. I recently had an opportunity to speak with him about golf, Craft Farms, and what he enjoys doing with his time off. I hope you enjoy getting to know a...
The Pure Palmer Experience – Craft Farms
Relax and enjoy the beauty of the Craft Farms Golf Resort with 36 holes of golf designed by the golf icon, Arnold Palmer. These two public golf courses, Cotton Creek and Cypress Bend, are the only courses in Alabama designed by Palmer. Located just minutes away from...
Tiger Woods Wins Tour Championship: Comeback Complete
On Sunday afternoon Tiger Woods completed one of the greatest comebacks in sports history by winning the Tour Championship. Just over one year ago, on August 31, 2017, he tweeted a video with the caption: "Dr. gave me the OK to start pitching". Just four...
Positively Peninsula!
Nestled on the beautiful Fort Morgan peninsula between Mobile Bay and the Gulf of Mexico, rests one of Alabama’s most spectacular golf resorts - Peninsula Golf and Racquet Club. Golf course architect Earl Stone, who was well known for his playable...
