Day, a twelve-time winner on the PGA and 2015 PGA Champion, will officially join Bridgestone’s staff starting this week at the Arnold Palmer Invitational presented by Mastercard.
Day initially became interested in the Bridgestone Tour B XS after seeing the results Tiger Woods had with it on shots around the green. He ultimately settled on the Tour B X, which spins less than the XS.
“We were doing some short game work with Tiger’s ball, the XS, and it caught my attention right away,” said Day. “I initially played the XS and liked it but after working with Bridgestone’s R&D team and really learning about the ball fitting process, it was obvious that the TOUR B X was the best fit for my game.”
NO WAY JASON DAY!
He holes out for eagle to tie the lead!📺CBS pic.twitter.com/4xnQWqPs7R
— GOLF on CBS ⛳ (@GOLFonCBS) January 29, 2022
It is a progression not unfamiliar to the team at Bridgestone.
“We hear from a lot of players who started with Bridgestone by trying Tiger’s TOUR B XS model and then eventually transitioned to the TOUR B X, RX, or RXS, after being fitted,” said Bridgestone’s Golf Ball Marketing Manager Elliot Mellow. “That’s what happened with Jason, who felt Tiger’s XS model provided a bit more spin than was optimum for his game. We’ve been focused on fitting for a long time and it’s interesting to see that even the best in the world sometimes need help finding the right golf ball for them.”
Day has actually been playing the Bridgestone ball for some time. The relationship has now been formalized.
“We’re extremely excited to have Jason as a member of the Bridgestone family,” said Dan Murphy, President and CEO of Bridgestone Golf. “We’ve been gaining momentum for quite a while and adding another elite level talent like Jason is exciting. The fact that, like all of our Tour players, he requested product to test and played it on Tour before we had an official relationship just further validates our TOUR B line.”
Day joins Tiger Woods, Bryson DeChambeau, Matt Kuchar, Fred Couples, and Lexi Thompson, on Team Bridgestone.
For more information about Bridgestone’s Tour B line of golf balls, visit bridgestonegolf.com.
Shoal Creek Suffers From Major Tornado Damage
Shoal Creek, host course of two PGA Championships and multiple USGA Championships, sustained extensive damage during the tornado outbreak on March 25th. Shoal Creek was designed by Jack Nicklaus and opened in 1977. A reported 14 tornadoes were reported across Alabama,...
Destination Golf: Kiva Dunes
Jerry Pate and Jim “Scrappy” Edgemon first met almost fifty years ago as undergraduates at the University of Alabama. The future friends and business partners met on the golf course, not in the classroom. The chance encounter was memorable because of a shot that was...
Bridgestone Golf To Release e12 Contact Featuring New Dimple Technology
Bridgestone Golf is continuing to lead the charge when it comes to golf ball tech. The company's newest offering to its golf ball line is the e12 Contact. The breakthrough in the e12 CONTACT is the innovative new CONTACT Force dimple, which features a raised area in...
Golf Christmas Gift Ideas
Looking for the perfect Christmas gift for your favorite golfer? We know it's not always easy. How many golf shirts does one person really need? (Hint: The answer is always one more.) Christmas is right around the corner. Hopefully, our list of suggestions will help...
Product Review: Impact Press
The Impact Press training aid is designed to automatically get golfers in the correct positions during the downswing and ultimately where it counts most - at impact! But the Impact Press is more than a training aid, it is a training iron. You can actually hit balls...
“On The Tee” Interview With Hailey Hunter
Hailey Hunter is a lifelong golfer. She had a successful junior and collegiate golf career and even spent some time playing professionally. You might know her from her work on Golf Channel or the LPGA Women’s Network, or from her winning appearance on ABC’s Holey...
Destination Golf: Primland Resort
Primland is a spectacular resort situated on 12,000 acres in the Blue Ridge Mountains of Southwest Virginia. Vacationers looking for outdoor activities and indoor luxury simply can't go wrong by visiting Primland. The fabulous Highlands Course, one of the...
2020 Masters Video Recap
The 2020 Masters Tournament is officially in the books. Dustin Johnson won convincingly, with a record-setting score of 20 under par. Videos Include: Dustin Johnson - Every Shot in Final Round Champion's Sunday - A Video Essay of Johnson's Historic Win Low Amateur...
Primland Voted “Best Resort in the U.S. South,” No. 9 Nationally by Condé Nast Traveler Readers
Primland, the boutique resort pristinely nestled amid 12,000 acres and home to the acclaimed Highland Golf Course, has garnered distinction as one of the world’s top hospitality venues through the Conde Nast Traveler Readers’ Choice Awards 2020. Labeled one of...
Dry Glove Keeps Your Hands and Golf Gloves Dry
Do you have issues with sweaty hands while playing golf? Do you need multiple gloves just to make it through a round? Do you get tired of constantly going back to your towel to dry your hands and your grips? If you answered yes to any of these questions, then there is...
Pursell Farms Offers Fall Golf Packages
Weekday Fall Golf Packages from $199 Per Person Pursell Farms is currently offering some amazing Fall Golf Packages. There is never a bad time to visit Pursell Farms and to play one of Alabama's best golf courses, FarmLinks. Moderate temperatures and changing...
Interview With Jimmie James, America’s Top 100 Golf Nomad
Jimmie James is a regular golfer in most respects, but he’s accomplished a feat that very few would even consider. After retiring from a 33-year career with Exxon Mobil he decided to “ease” into retirement by playing Golf Digest’s Top 100 Courses in America in one...
