Day, a twelve-time winner on the PGA and 2015 PGA Champion, will officially join Bridgestone’s staff starting this week at the Arnold Palmer Invitational presented by Mastercard.
Day initially became interested in the Bridgestone Tour B XS after seeing the results Tiger Woods had with it on shots around the green. He ultimately settled on the Tour B X, which spins less than the XS.
“We were doing some short game work with Tiger’s ball, the XS, and it caught my attention right away,” said Day. “I initially played the XS and liked it but after working with Bridgestone’s R&D team and really learning about the ball fitting process, it was obvious that the TOUR B X was the best fit for my game.”
NO WAY JASON DAY!
He holes out for eagle to tie the lead!📺CBS pic.twitter.com/4xnQWqPs7R
— GOLF on CBS ⛳ (@GOLFonCBS) January 29, 2022
It is a progression not unfamiliar to the team at Bridgestone.
“We hear from a lot of players who started with Bridgestone by trying Tiger’s TOUR B XS model and then eventually transitioned to the TOUR B X, RX, or RXS, after being fitted,” said Bridgestone’s Golf Ball Marketing Manager Elliot Mellow. “That’s what happened with Jason, who felt Tiger’s XS model provided a bit more spin than was optimum for his game. We’ve been focused on fitting for a long time and it’s interesting to see that even the best in the world sometimes need help finding the right golf ball for them.”
Day has actually been playing the Bridgestone ball for some time. The relationship has now been formalized.
“We’re extremely excited to have Jason as a member of the Bridgestone family,” said Dan Murphy, President and CEO of Bridgestone Golf. “We’ve been gaining momentum for quite a while and adding another elite level talent like Jason is exciting. The fact that, like all of our Tour players, he requested product to test and played it on Tour before we had an official relationship just further validates our TOUR B line.”
Day joins Tiger Woods, Bryson DeChambeau, Matt Kuchar, Fred Couples, and Lexi Thompson, on Team Bridgestone.
For more information about Bridgestone’s Tour B line of golf balls, visit bridgestonegolf.com.
Above Par Golf Experiences in Kissimmee, FL
When the possibility for sun-soaked golfing is a year-round thing, it’s hard to consider teeing up anywhere else. Kissimmee, Florida, has excellent courses and ranges in warm and sunny Central Florida. Major golfing events already look to Kissimmee for its fairways,...
Big Easy Getaway
New Orleans is mostly known for its amazing food and party atmosphere, but this historic old city is also home to some fabulous golf courses. On our recent trip, we teed it up at TPC Louisiana and Bayou Oaks South Course at City Park. The NOPSI Hotel was home away...
Pinehurst Set To Begin Construction of Tenth Course
Pinehurst Resort has will begin construction on its tenth golf course later this month. Designed by Tom Doak, the new course will feature rugged dunes, native wiregrass, longleaf pines, and natural water features. Doak describes a course that is complimentary, yet...
Golfer’s Christmas Gift Guide
Finding a great golf gift is not always the easiest thing to do. With that in mind, we’d like to make your holiday shopping just a little easier this year. Here are our thoughts on what might put a smile on your golfer’s face. Tifosi Optics Tifosi specializes in...
Tiger Point Bunker Renovation Is Near Completion
There are a number of great changes happening at Tiger Point Golf Club in Gulf Breeze, FL. The most recent is a course-wide bunker renovation. Director of Golf Troy Raybon recently gave me a tour, and the improvements are very impressive. The scope of work includes...
TPC Louisiana: Play Where the Pros Play
We recently had the opportunity to travel to New Orleans and tee it up at TPC Louisiana. What a great day! We’ll have much more coming soon, as our trip to the Big Easy will be featured in the Winter Issue of Southern Fairways. Here’s a preview: TPC Louisiana is part...
Pursell Farms Recognized as One of Alabama’s Best Hotels by Travel + Leisure Magazine
Pursell Farms has been recognized by Travel + Leisure Magazine as one of Alabama's Best Hotels of 2022. Located near Sylacauga, AL, Pursell farms is an upscale resort destination featuring an award-winning 18-hole golf course, two restaurants, numerous outdoor...
Destin Golf: Paradise Awaits
Destin, Florida is a spectacular location to play great golf courses and totally unwind from the hectic pace of everyday life. The seaside locale has some of the most beautiful and challenging golf properties on the Gulf Coast. The sparkling blue waters, pristine...
Experience Toptracer Range at TimberCreek
Toptracer Range is a great practice tool for golfers striving to get a little more out of their games. It is also great fun for families, friends, parties, and team-building events. TimberCreek Golf Club in Daphne, AL rolled out the first Toptracer Range in the...
Expect a Hot Finish in Atlanta
The end of the 2022 PGA Season is near! The Tour Championship takes place at East Lake Golf Club this week. The top 30 golfers will square off at this beautiful course, which was established in 1904 and was the home course of the legendary golfer Bobby Jones. It’s...
Topgolf Coming To Mobile, AL
Following several years of speculation and rumor, Topgolf is now set to tee off in Mobile, AL. The golf entertainment complex will be located in the McGowin Park shopping center in the location previously occupied by the Hollywood Movie Theatre. The Mobile City...
Gearing up for the BMW Championship
Oh, to be on the beautiful grounds of the Wilmington Country Club among the rolling hills of the Delaware Valley this week! Wilmington is hosting the BMW Championship. There’s never been a PGA Tour event in the state of Delaware, and the electricity is palpable. Last...
