L.A.B. Golf’s First Heel-Shafted Putter Is Here: Meet the OZ.1i HS

L.A.B. Golf has been shaking up the putting world for years, and they just took another bold step forward. Their brand-new OZ.1i HS is the company’s first-ever heel-shafted putter — and it’s already turning heads.

If you’ve seen a L.A.B. putter before, you know the look: center-shafted, futuristic, designed to keep the face square from start to finish. The results speak for themselves, but not everyone has been able to get past that center-shaft look. Well, now there’s no excuse. The OZ.1i HS gives golfers the same Lie Angle Balance technology in a more classic profile.

Why This Putter Is Different
Heel-shafting may sound like a small change, but it’s actually a pretty big deal for a company built around a very specific balance concept. To make it work, L.A.B. had to design a special aluminum riser that keeps the head perfectly balanced, even with the shaft all the way in the heel. The result? You get the same “face stays square” stroke that has made L.A.B. one of the fastest-growing brands in golf, just with a look that feels a little more familiar when you set it behind the ball.

You still get the lightweight aluminum body, the milled stainless insert, and the ability to dial in every spec to your setup. And yes, the roll is just as pure as the original OZ.1i.

Big News Beyond the Putter
The OZ.1i HS also arrives at a milestone moment for L.A.B. Golf. This summer, the company was acquired by L Catterton, one of the biggest private-equity firms in the world, in a deal valued at more than $200 million. That kind of backing means you can expect L.A.B. to grow fast — more availability, more fitting options, and most likely, more new models like this one.

Our Take
If you’ve been on the fence about trying a L.A.B. putter because you didn’t love the look of a center-shafted putter, this might just be the answer you’ve been waiting for.

Bottom line: The OZ.1 HS is a bridge between cutting-edge technology and traditional style, and it feels like the start of an exciting new chapter for one of golf’s most innovative brands.

Stock models start at $499, with custom builds available for those who want every spec dialed in.
You can check it out and learn more at labgolf.com.