L.A.B. Golf has been shaking up the putting world for years, and they just took another bold step forward. Their brand-new OZ.1i HS is the company’s first-ever heel-shafted putter — and it’s already turning heads.
If you’ve seen a L.A.B. putter before, you know the look: center-shafted, futuristic, designed to keep the face square from start to finish. The results speak for themselves, but not everyone has been able to get past that center-shaft look. Well, now there’s no excuse. The OZ.1i HS gives golfers the same Lie Angle Balance technology in a more classic profile.
Why This Putter Is Different
Heel-shafting may sound like a small change, but it’s actually a pretty big deal for a company built around a very specific balance concept. To make it work, L.A.B. had to design a special aluminum riser that keeps the head perfectly balanced, even with the shaft all the way in the heel. The result? You get the same “face stays square” stroke that has made L.A.B. one of the fastest-growing brands in golf, just with a look that feels a little more familiar when you set it behind the ball.
You still get the lightweight aluminum body, the milled stainless insert, and the ability to dial in every spec to your setup. And yes, the roll is just as pure as the original OZ.1i.
Big News Beyond the Putter
The OZ.1i HS also arrives at a milestone moment for L.A.B. Golf. This summer, the company was acquired by L Catterton, one of the biggest private-equity firms in the world, in a deal valued at more than $200 million. That kind of backing means you can expect L.A.B. to grow fast — more availability, more fitting options, and most likely, more new models like this one.
Our Take
If you’ve been on the fence about trying a L.A.B. putter because you didn’t love the look of a center-shafted putter, this might just be the answer you’ve been waiting for.
Bottom line: The OZ.1 HS is a bridge between cutting-edge technology and traditional style, and it feels like the start of an exciting new chapter for one of golf’s most innovative brands.
Stock models start at $499, with custom builds available for those who want every spec dialed in.
You can check it out and learn more at labgolf.com.
The Approach: Wherever You Are, Be There
Louise Suggs was one of the founders of the LPGA. She also broke this truth to us. “Golf is very much like a love affair. If you don’t take it seriously, it’s no fun. If you do, it breaks your heart. Don’t break your heart, but flirt with the possibility.” If you...
The Approach: Most Days Are Like That First Putt
We don’t make every putt. (Looking directly at you Joey! Just kidding, he makes every putt.) It’s true whether you compete in the GCGA or just pal around on your local course. There are some putts you know you won’t make… like those 30 footers. With those, the goal is...
Golfers Are Racing To Max Beach Resort in Daytona Beach
DAYTONA BEACH, Fla. – As the attention of the auto racing world turns to the DAYTONA 500, fans and race teams alike will have to outrace golfers to Max Beach Resort, one of Florida’s premier new accommodations properties. The new oceanfront resort offers one-, two-...
Scenes From the WM Phoenix Open
The WM Phoenix Open is one of the top events on the PGA Tour. The party atmosphere at TPC Scottsdale is unmatched on the tour. Here are a few photos courtesy of our friend and West Coast Correspondent Vyn Goodmon.
Mark Your Calendar: 40th Annual World Amateur Handicap Championship to Begin Accepting Entries February 15
Golf’s Largest Single-Site Tournament Expected to Attract 3,200+ Players MYRTLE BEACH, S.C. – The 40th annual PlayGolfMyrtleBeach.com World Amateur Handicap Championship will begin accepting entries for the milestone event February 15. A 72-hole, net stroke play...
Construction Efforts Underway in Mobile as Topgolf Brings More Play to Alabama
DALLAS --Topgolf, the modern golf entertainment leader, announced today that construction efforts are underway in Mobile, Alabama, to bring its family-friendly technology-enabled experience to the city. The venue, which will be located near the intersection of I-65...
Innovation Leads the Way at the 2023 PGA Merchandise Show
Once again, the PGA Merchandise Show was highlighted by companies who lead their respective segments in technological innovation. Here is a look at some of our favorite products from this year’s show.Srixon ZX Mk II Drivers Deliver Big Results When you think Srixon...
Above Par Golf Experiences in Kissimmee, FL
When the possibility for sun-soaked golfing is a year-round thing, it’s hard to consider teeing up anywhere else. Kissimmee, Florida, has excellent courses and ranges in warm and sunny Central Florida. Major golfing events already look to Kissimmee for its fairways,...
Big Easy Getaway
New Orleans is mostly known for its amazing food and party atmosphere, but this historic old city is also home to some fabulous golf courses. On our recent trip, we teed it up at TPC Louisiana and Bayou Oaks South Course at City Park. The NOPSI Hotel was home away...
Pinehurst Set To Begin Construction of Tenth Course
Pinehurst Resort has will begin construction on its tenth golf course later this month. Designed by Tom Doak, the new course will feature rugged dunes, native wiregrass, longleaf pines, and natural water features. Doak describes a course that is complimentary, yet...
Golfer’s Christmas Gift Guide
Finding a great golf gift is not always the easiest thing to do. With that in mind, we’d like to make your holiday shopping just a little easier this year. Here are our thoughts on what might put a smile on your golfer’s face. Tifosi Optics Tifosi specializes in...
Tiger Point Bunker Renovation Is Near Completion
There are a number of great changes happening at Tiger Point Golf Club in Gulf Breeze, FL. The most recent is a course-wide bunker renovation. Director of Golf Troy Raybon recently gave me a tour, and the improvements are very impressive. The scope of work includes...

















